Introduction

The data presented here is sourced from TikTok U.S. for the month of December. This data on Festive & Party Supplies holds significant importance for both consumers and the market. It provides insights into what products are gaining popularity, how sales are trending, and what factors might be influencing these trends, allowing consumers to stay updated on the latest offerings and enabling market players to strategize accordingly.

Analysis and Conclusions

Data Overview

The chart data for Festive & Party Supplies in December on TikTok U.S. showcases a diverse range of sales figures, growth trends, and price ranges. There are products that have witnessed remarkable growth, while others have shown more moderate increases. The GMV Gross Merchandise Volume figures vary widely, indicating different levels of consumer spending on these items.

Detailed Analysis

Product: Seven Dragon Ball Crystal Ball Animation cosplay Decorative Supplies

This product had a sold count of 2682 in December. Its GMV was 5.35万, with a staggering GMV qoq Quarter-on-Quarter growth rate of 380.03%. The high growth rate could be attributed to the popularity of the Dragon Ball franchise, especially among cosplay enthusiasts. The unique design of the crystal ball as a decorative piece likely attracted consumers looking for something different for their festive and party setups.

Product: Festival Special Gift –A Gag Gifts, Jar of Fucks with Tree-Made Wooden "Fuck" Pieces

With a sold count of 1995 and a GMV of 1.06万, this product had a GMV qoq of 235.16%. The novelty factor of this gag gift seems to have been a major draw. It could be a popular choice for those looking for a humorous and unconventional gift option during the festive season, especially for friends or partners with a sense of humor.

Product: Mayicivo Valentine's Day Gifts Basket for Women

This product had two entries in the data. One had a sold count of 2453 with a GMV of 11.3万 and a GMV qoq of 173.93%, while the other had a sold count of 1.11万 and a GMV of 56.07万 with a GMV qoq of 74.14%. The consistent growth and high GMV figures suggest that these gift baskets are in high demand. The combination of self-care items, flannel blankets, and relaxation sets likely appeals to women, making it a popular choice for Valentine's Day or other special occasions.

Summary

Overall, the Festive & Party Supplies industry on TikTok U.S. in December shows a vibrant and growing market. Key factors influencing market performance include product uniqueness, novelty, and the ability to target specific occasions like Valentine's Day. For industry practitioners, it would be advisable to focus on creating products with a strong brand identity, leveraging popular franchises like Dragon Ball for cosplay-related items, and offering unique and humorous gift options. Additionally, targeting specific consumer demographics with tailored product offerings can further boost sales and growth in this competitive market.