Introduction

The data presented here focuses on the best-selling stores on TikTok in the U.S. during the Amber week of 2025, specifically from 01/05 to 01/11. The source of this data is not clearly specified other than being related to the TikTok U.S. market analysis. This data is of great significance as it provides insights into the consumer preferences and market trends within this specific time frame on the popular social media platform TikTok. It allows both consumers to understand which stores are popular and industry practitioners to gauge the performance of different stores and potentially adapt their strategies accordingly.

Analysis and Conclusions

Data Overview

During the Amber week of 2025 01/05 - 01/11, there was a diverse range of performance among the best-selling stores on TikTok U.S. Some stores showed remarkable growth, while others had more modest or even no growth. For example, LinReve had a growth rate of 182.18% with a sales value of 467, indicating a strong performance. On the other hand, stores like FANWAY had a 0% growth rate with a relatively lower sales value of 38. The price ranges also varied significantly, from as low as $3.50 for Wrapping Rappers to $27.47 for LinReve.

Detailed Analysis

LinReve

LinReve emerged as one of the top-performing stores during this week with a growth rate of 182.18% and a sales value of 467. This significant growth could be attributed to several factors. Perhaps they had a successful marketing campaign on TikTok during this period, effectively reaching a large number of potential customers. Their pricing strategy, with an average price of $27.47, might also have been appealing to the target market. Additionally, they could have had a unique product offering or excellent customer service that led to increased customer satisfaction and repeat purchases.

Cords Club

Cords Club also had an impressive performance with a growth rate of 271.76% and a sales value of 200.75. The relatively lower average price of $22.31 compared to LinReve might have attracted a different segment of the market. It's possible that they focused on a particular niche of products that had a high demand during this week. Their marketing efforts on TikTok could have also been spot-on, leveraging the platform's features to gain maximum exposure and drive sales.

FANWAY

FANWAY, on the other hand, had a 0% growth rate and a sales value of 38. This could imply that they either faced strong competition from other stores or their marketing and product strategies were not as effective during this week. With an average price of $19.00, their pricing might not have been competitive enough or their product offering might not have been as appealing to the TikTok user base in the U.S. during this specific time period.

Wrapping Rappers

Wrapping Rappers had a sales value of 3.5 with a 0% growth rate. With an average price of $3.50, it's possible that their product is either a niche item with a limited market or they need to work on their marketing and brand visibility on TikTok. Their low sales value could indicate that they are not reaching a wide enough audience or that their product offering needs to be enhanced to attract more customers.

Summary

Overall, the TikTok U.S. market for best-selling stores during the Amber week of 2025 01/05 - 01/11 showed a diverse range of performance. Key factors influencing the market performance of these stores included marketing strategies on TikTok, pricing, and the uniqueness of the product offering. For industry practitioners, it's crucial to analyze the success stories of stores like LinReve and Cords Club to understand what works and adapt their own strategies accordingly. Stores that are not performing as well, such as FANWAY and Wrapping Rappers, may need to reevaluate their marketing, pricing, and product offerings to improve their standing in the highly competitive TikTok U.S. market.