TikTok US Festive & Party Supplies Market Insights
Introduction
The data presented here regarding the Festive & Party Supplies on TikTok US is sourced from relevant market analytics for the week of 2025/01/05 - 2025/01/11. This data holds significant importance as it provides insights into the consumer preferences and market dynamics within the specific category of Festive & Party Supplies. It helps both consumers to stay updated on popular items and industry practitioners to strategize their marketing and product offerings.
Analysis and Conclusions
Data Overview
The chart data showcases a diverse range of products within the Festive & Party Supplies category on TikTok US during the specified week. We observe varying sales figures, growth trends, and price ranges. Some products have experienced remarkable growth, while others have shown more modest increases.
Detailed Analysis
Windproof Hat, Windproof Face Mask, Polar Fleece Balaclava Hood Face Mask Ski Mask For Cycling Skiing Construction Sites Farms And Training Stay Warm And Protected Party Hat Gift For Husband Boyfriend
This product had a sold count of 5727 with a GMV Gross Merchandise Volume of 1.89万 and an astonishing GMV qoq Quarter-on-Quarter Growth of 510.39%. The high growth rate could be attributed to its versatility, being suitable for various outdoor activities and also serving as a party hat gift. With the increasing popularity of outdoor events and the need for protection from the elements, this product seems to have struck a chord with consumers.
Electric Air Balloon Pump, Portable Dual Nozzle Electric Blower Inflator for Decoration, Party, Sport, Gifts:2 Tying Tools Balloon Air Pump Dual Nozzle Rose Red 110V 600W Balloon Inflator for Party Decorations
With a sold count of 2543 and a GMV of 1.78万 and a GMV qoq of 210.5%, this balloon pump has also seen significant growth. The convenience of being portable and having dual nozzles likely contributed to its popularity, especially during the festive and party season when balloon decorations are in high demand.
Mayicivo Valentines Day Gifts Basket for Women - Get Well Soon, Birthday, and Unique Self Care Spa Gifts Idea w/ Flannel Blanket, Rose Scent Relaxation Set for Mom, Friends, Wife
Although the sold count of 458 is relatively lower compared to some other products, it still managed a GMV of 2.2万 and a GMV qoq of 100.49%. The appeal of this product lies in its targeted marketing towards women for various occasions like Valentine's Day, birthdays, and as a self-care gift. The inclusion of a flannel blanket and rose scent relaxation set adds to its allure.
Christmas Luminous Number Backdrop Decoration, 1 Count Lighting Number 0-9 Mosaic Frame Foam Cardboard without Battery, Celebration Party Accessories, Lightweight Decorating Room Decor, Bedroom Decor, Room Decor
This Christmas-themed backdrop decoration had a sold count of 681 and a GMV of 1.83万 with a GMV qoq of 86.11%. Its popularity can be attributed to the festive season, as it provides an easy and lightweight way to decorate rooms for Christmas parties or other celebrations.
QLASH US American Flag Outdoor Quality Made USA Flag Embroidered Stars Stitched Stripe US Flags, Heavy Duty Nylon with Brass Grommets for House Decor
With a sold count of 440 and a GMV of 7673.62 and a GMV qoq of 38.56%, this American flag product has a niche market. It could be popular for patriotic events or as a house decor item, especially among those who value high-quality and durable flags.
Computer gaming Glasses High Quality Stylish Design Frame Width Match Every Face Timeless Classic Unisex Glasses For Gaming/TV/Phone Hd Lenses Screen
The sold count of 843 and a GMV of 4121.82 with a GMV qoq of 8.93% indicate a more stable growth. These gaming glasses likely appeal to the gaming and media-consuming audience, offering a stylish and functional option for those who spend long hours in front of screens.
Crystal Rose - Eternal Love for Your Beloved, Perfect Valentine’s Day Gift & Wedding Favor
With a sold count of 1666 and a GMV of 1.21万 and a GMV qoq of 6.97%, the Crystal Rose is a popular choice for Valentine's Day and weddings. Its symbolism of eternal love makes it an attractive gift option during these romantic occasions.
Summary
The Festive & Party Supplies industry on TikTok US, as observed from the data of the week 2025/01/05 - 2025/01/11, is a dynamic and diverse market. Key factors influencing the market performance include the seasonality of products e.g., Christmas and Valentine's Day items being popular during specific times, functionality and versatility of products like the windproof masks and balloon pumps, and targeted marketing towards specific demographics such as women for gift baskets. For industry practitioners, it would be advisable to focus on these aspects, continuously innovate their products to meet consumer demands, and leverage the power of TikTok's platform to showcase their offerings effectively.
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