Introduction

The data presented here is sourced from TikTok U.S. for the week of 01/05 - 01/11, 2025. This chart offers valuable insights into the hardware market on TikTok, which is of great significance to both consumers and the market. Consumers can identify popular and rapidly growing products, while the market can gauge trends and consumer preferences.

Analysis and Conclusions

Data Overview

The chart showcases a diverse range of hardware products with varying sales figures, growth trends, and price ranges. Some products have experienced significant growth in a short period, while others have shown more modest increases.

Detailed Analysis

Alien Draft Seal Insulation Tape

The Alien Draft Seal Insulation Tape, also known as Transparent Silicone Weather Stripping for Door & Window, Under-Door Draft Stopper, Bottom & Side Seal As Seen On TV flex tape, had an impressive sold count of 5326. Its GMV Gross Merchandise Volume was 8.39万, with a remarkable GMV qoq Quarter-on-Quarter Growth of 91.41%. The high growth could be attributed to its versatility in sealing doors and windows, addressing a common need for draft prevention in homes and offices.

Rhino USA 1" x 10' Retractable Ratchet Straps

The Rhino USA 1" x 10' Retractable Ratchet Straps, available in 2-4 packs, had a sold count of 287. The GMV was 1.99万, with a GMV qoq of 28.49%. These straps, with a 1,209lb Break Strength, are likely popular for their use in securing cargo on trucks and trailers, catering to the needs of those involved in transportation or hauling activities.

Silicone Cabinet Door Buffer Pad

The Silicone Cabinet Door Buffer Pad, with 64pcs Self Adhesive Slam Noise Dampening Protector, had a sold count of 297. Its GMV was 395.83, and the GMV qoq was 18.47%. These pads are useful for reducing noise when closing cabinets, cupboards, and drawers, appealing to consumers who value a quiet home environment.

Enhanced Casting Glue

The Enhanced Casting Glue, also known as Metal Repair Glue, Casting Repair Glue, High Temperature Resistant Liquid Metal Welding Filler for Metal Casting Defect, AB Glue new semi, had a sold count of 426. The GMV was 1.03万, with a GMV qoq of 17.33%. This glue is likely in demand for its ability to repair metal casting defects and its high-temperature resistance, useful in various metalworking and repair applications.

Door Bottom Sealing Strip

The Door Bottom Sealing Strip, which is an Adjustable Door Draft Stopper, Foam Blocker, had a sold count of 841. The GMV was 1817.12, and the GMV qoq was 14.33%. It serves the purpose of blocking drafts from the bottom of doors, making it a practical addition to homes, offices, hotels, and dormitories.

2" x 10' Retractable Ratchet Straps

The 2" x 10' Retractable Ratchet Straps had a sold count of 233. The GMV was 1.51万, with a GMV qoq of 6.39%. Similar to the other ratchet straps, these are likely used for securing cargo, but perhaps have different applications or customer preferences due to their size and specifications.

Summary

The hardware industry on TikTok U.S. during the week of 01/05 - 01/11, 2025, showed a vibrant picture with several products experiencing significant growth. Key factors influencing market performance include product functionality, addressing common household or work-related needs, and quality. For industry practitioners, it would be advisable to focus on promoting the unique features of their products, understanding consumer demands for practical solutions, and continuously improving product quality to maintain or enhance growth in this competitive market.