Introduction

The data presented here regarding men's shoes on TikTok US is sourced from relevant market analytics for the week of 01/05 - 01/11, 2025. This chart data is of significant importance as it provides insights into the consumer preferences and market trends within the men's shoes segment on the popular social media platform TikTok. It allows both consumers to stay updated on the trending footwear and industry practitioners to strategize their marketing and production efforts accordingly.

Analysis and Conclusions

Data Overview

The chart data for men's shoes on TikTok US during the week of 01/05 - 01/11, 2025, showcases a diverse range of products with varying sales figures and growth trends. The sold count of different shoes varies significantly, from as low as 273 for Steel Toe Shoes for Men to as high as 1005 for Men's Sleek Urbanite Leather High-Tops Boots. The GMV Gross Merchandise Volume also shows a wide range, with values like 9146.51 for Steel Toe Shoes for Men and 1.47万 equivalent to 14700 for Crocs Adult Mellow Tide Recovery Slides. The growth rates, represented by GMV QoQ Quarter-on-Quarter Growth Rate of GMV, also differ greatly, with some products like Men's Sleek Urbanite Leather High-Tops Boots showing an impressive 225.18% growth, while others like Crocs Unisex Adult Fleece-Lined Clogs have a relatively lower growth rate of 4.28%.

Detailed Analysis

Men's Sleek Urbanite Leather High-Tops Boots

This product had a sold count of 1005 during the week, with a GMV of 1万 equivalent to 10000. The remarkable 225.18% GMV QoQ growth indicates its increasing popularity. The black full-grain leather with side zipper and adjustable features might be contributing factors. It likely appeals to consumers looking for stylish and functional urban footwear, perhaps for daily wear or casual outings.

Men's Casual Plain Plush Lining Snow Boots

With a sold count of 570 and a GMV of 1.45万 equivalent to 14500, and a 62.06% GMV QoQ growth, these snow boots seem to be in demand. Their warm and comfortable plush lining, along with being suitable for fall and winter, makes them a practical choice for consumers during the colder months. The lace-up mid-calf design also adds to their style and functionality.

Steel Toe Shoes for Men

Although the sold count of these shoes was 273 with a GMV of 9146.51 and a 19.65% GMV QoQ growth, they serve a specific purpose. Being indestructible work shoes with features like lightweight steel toe, non-slip, and puncture-proof, they target the working men who require safety and durability in their footwear. The demand for such shoes might be relatively stable but still shows growth, indicating a consistent need in the workplace.

Crocs Adult Mellow Tide Recovery Slides

These comfortable and lightweight sandals had a sold count of 430 and a GMV of 1.47万 equivalent to 14700, with a 13.85% GMV QoQ growth. Crocs are known for their comfort, and these slides likely appeal to consumers looking for easy-to-wear footwear for casual occasions, such as around the house or for short trips outdoors.

Men's Lace Up High Top Anti Piercing & Anti Smashing Safety Shoes

With a sold count of 294 and a GMV of 7799.82 and a 13.24% GMV QoQ growth, these shoes are designed for outdoor work. The lightweight steel toe and non-slip features make them suitable for work environments where safety is crucial. Their growth indicates an increasing awareness among workers about the importance of proper safety footwear.

Crocs Unisex Adult Fleece-Lined Clogs

These lightweight and cozy plush slippers had a sold count of 293 and a GMV of 1.03万 equivalent to 10300, with a 4.28% GMV QoQ growth. The fleece lining provides warmth, making them a popular choice for indoor wear during colder days. Their relatively lower growth rate might suggest a more stable market for this type of indoor footwear.

Summary

Overall, the men's shoes industry on TikTok US during the week of 01/05 - 01/11, 2025, shows a diverse landscape. Key factors influencing market performance include product features such as comfort, style, and safety, as well as seasonality. For example, snow boots are in demand during winter, while lightweight and comfortable sandals or slippers are popular for casual wear. Industry practitioners should focus on highlighting these key features in their marketing strategies. They could also consider collaborating with TikTok influencers to further boost the visibility of their products. Additionally, keeping an eye on emerging trends and consumer feedback can help in adapting and improving their product offerings to meet the ever-changing market demands.