Introduction

The data presented here focuses on the best-selling stores on TikTok in the U.S. during the Amber week of 2025, specifically from 01/05 to 01/11. The source of this data is Amber, which provides valuable insights into the performance of various stores on this popular social media platform. Understanding this data is crucial for both consumers, who can discover popular stores, and the market as a whole, as it showcases trends and the competitive landscape.

Analysis and Conclusions

Data Overview

The chart data for the best-selling stores in Amber week 2025 01/05 - 01/11 on TikTok U.S. shows a diverse range of performance metrics. Sales figures vary significantly among the stores. For instance, LinReve had a sales value of 467, while stores like Wrapping Rappers had a much lower sales value of 3.5. Growth trends also differ, with some stores experiencing substantial growth like Cords Club with a growth rate of 271.76%, while others like FANWAY had a 0% growth rate. Price ranges are also diverse, from the relatively high price of $27.47 for LinReve to the lower price of $3.50 for Wrapping Rappers.

Detailed Analysis

LinReve

LinReve emerged as a top performer with a sales value of 467 and a remarkable growth rate of 182.18% during the Amber week. This could potentially be due to several factors. Perhaps they had a successful marketing campaign on TikTok during this period, attracting a large number of customers. Their average price of $27.47 might also indicate that they offer products of a certain quality or exclusivity that consumers are willing to pay for. Additionally, the number of transactions and other related metrics such as 17 in one category and 2 in another suggest a consistent flow of business, which could be attributed to a loyal customer base or effective product offerings.

Cords Club

Cords Club also had an impressive showing with a sales value of 200.75 and a staggering growth rate of 271.76%. Their average price of $22.31 is relatively lower than LinReve's, which might imply that they target a different segment of the market, perhaps those looking for more budget-friendly options. The specific numbers in different categories 9 in one, 13 in another, etc. indicate a pattern of sales that could be related to the types of products they offer. It's possible that they had a new product launch or a special promotion during the Amber week that drove up their sales and growth.

FANWAY

FANWAY, on the other hand, had a relatively modest performance with a sales value of 38 and a 0% growth rate. Their average price of $19.00 might not be as competitive as some of the other stores, or they could be facing challenges in terms of marketing and reaching a wider audience on TikTok. The lower numbers in the related metrics 2 in one category, 1 in another suggest a slower business flow, which could be due to a lack of brand awareness or less appealing product offerings compared to the top performers.

Wrapping Rappers

Wrapping Rappers had a sales value of 3.5 and a 0% growth rate. With an average price of $3.50, it's clear that their sales volume is quite low. This could be because they are a relatively new store on TikTok or they haven't yet found the right marketing strategy to boost their visibility and sales. The low numbers in the associated metrics 1 in one category, 2 in another indicate a need for improvement in terms of product promotion and customer engagement.

Summary

Overall, the TikTok U.S. market for best-selling stores during the Amber week of 2025 01/05 - 01/11 is highly competitive and diverse. Key factors influencing market performance include effective marketing strategies, product quality and pricing, and the ability to engage with customers on the platform. For industry practitioners, it's recommended to closely analyze the performance of top-performing stores like LinReve and Cords Club to learn from their success. Stores with lower performance, such as FANWAY and Wrapping Rappers, should focus on improving their marketing efforts, reevaluating their pricing strategies, and enhancing their product offerings to gain a competitive edge in this dynamic market.