Introduction

The data presented here is sourced from TikTok's analytics for the Automotive & Motorcycle category in the US market, specifically covering the week from 01/12 - 01/18, 2025. This data on best-selling stores is of great significance as it provides insights into consumer preferences and market dynamics within this specific sector. It allows both consumers to identify popular stores and industry practitioners to understand the competitive landscape and trends.

Analysis and Conclusions

Data Overview

The chart data reveals a diverse range of performance among the best-selling Automotive & Motorcycle stores on TikTok US during the specified week. In terms of GMV Gross Merchandise Volume, stores like FUDUOO led the pack with a GMV of $487,300, showing an impressive 89.65% quarter-on-quarter growth. Meanwhile, vevor store had a GMV of $115,400 but experienced a -10.75% decline. The sold count also varied widely, from 40,600 for FUDUOO to 1,381 for vevor store. The average price of products across these stores ranged from $11.99 at FUDUOO to $98.93 at Topdonshop.

Detailed Analysis

FUDUOO

FUDUOO emerged as a top performer with a high GMV and significant growth rate. Its relatively low average price of $11.99 might be a contributing factor to its high sold count of 40,600. This suggests that offering affordable products in the Automotive & Motorcycle category can attract a large number of customers on TikTok US. Additionally, the store's ability to maintain a consistent product offering and marketing strategy could have led to its success during this week.

vevor store

On the other hand, vevor store faced a decline in GMV. With an average price of $83.56 and a sold count of 1,381, it's possible that the higher price point compared to some competitors deterred customers. Another factor could be changes in its marketing approach or product availability during the week. It may need to reevaluate its pricing strategy and marketing efforts to regain momentum in the market.

Blackline Car Care

Blackline Car Care had a GMV of $98,500 but a -25.09% decline. Its average price of $28.25 is relatively lower than some others, yet the sold count of 3,486 wasn't enough to offset the decline. This could indicate issues with product quality perception, competition from other stores offering similar products at comparable prices, or ineffective marketing campaigns that failed to reach a wider audience on TikTok US.

Summary

In conclusion, the Automotive & Motorcycle market on TikTok US during the week of 01/12 - 01/18, 2025, showed a diverse range of performance among the best-selling stores. Key factors influencing market performance include pricing, product availability, and marketing strategies. For industry practitioners, it's crucial to carefully analyze these factors. Stores with lower average prices like FUDUOO seemed to attract more customers, while those with higher prices like vevor store and Topdonshop faced challenges. To succeed in this market, stores should focus on offering competitive prices, maintaining consistent product quality and availability, and implementing effective marketing campaigns on TikTok to reach a wider audience.