Introduction

The data presented here focuses on the best-selling stores in the medical supplies category on TikTok U.S. during the week of 2025/01/12 - 2025/01/18. The source of this data is Gloda, which provides valuable insights into the performance of various stores within this specific market segment. Understanding this data is crucial for both consumers, who can make more informed purchasing decisions, and for market players, as it reveals trends and competitive landscapes.

Analysis and Conclusions

Data Overview

The chart data showcases a diverse range of performance among the best-selling medical supplies stores on TikTok U.S. during the specified week. Sales figures vary significantly, with some stores reporting high numbers while others have relatively lower sales. Growth trends also differ widely. For instance, SPOVEN experienced an astonishing growth rate of 7405.33%, while Mollitles had a decline of 52.68%. Price ranges of the products sold by these stores also vary, from as low as $4.87 Mollitles to as high as $38.78 Etekcity.

Detailed Analysis

SPOVEN

SPOVEN stands out with a sales volume of 5.94万 during the week. Its remarkable growth rate of 7405.33% indicates a significant surge in popularity. With a relatively low average price of $14.02, it might be attracting a large customer base due to its affordability combined with other factors such as effective marketing on TikTok or meeting a specific unmet need in the medical supplies market.

RENPHO

RENPHO had a sales volume of 4.29万 with a growth rate of 0.1%. Its average price is $19.89. While the growth rate is relatively modest compared to some others, its consistent performance might be due to an established customer base or a reputation for quality medical supplies. It also has a significant number of product offerings as indicated by the various data points related to its products.

Etekcity

Etekcity reported a sales volume of 3.59万 but had a negative growth rate of -21.17%. With an average price of $38.78, which is relatively high compared to some competitors, it could be facing challenges such as price sensitivity among consumers or increased competition from other stores offering similar medical supplies at more affordable prices.

Wyze

Wyze had a sales volume of 3.42万 and a growth rate of 6.96%. Its average price is $27.15. The positive growth rate suggests that it is doing something right, perhaps through effective marketing strategies on TikTok or by continuously improving its product offerings to meet consumer demands better.

AUVON

AUVON had a sales volume of 2.09万 with an extraordinary growth rate of 459.99%. With an average price of $9.52, its affordability might be a key factor in its rapid growth, along with other aspects like product quality and marketing efforts on TikTok.

Gastronome

Gastronome had a sales volume of 1.29万 and a growth rate of 74.23%. Its average price is $22.41. The significant growth rate could be attributed to various factors such as new product launches, improved marketing, or simply meeting a growing demand for specific medical supplies it offers.

Ovutek

Ovutek had a sales volume of 1.05万 and a growth rate of 103.29%. With an average price of $15.00, its growth might be due to effective marketing on TikTok, along with offering products that are in demand and at a reasonable price point.

Mollitles

Mollitles had a sales volume of 7382.92 with a decline of 52.68%. Its average price is $4.87. The decline could be due to factors such as increased competition, changes in consumer preferences, or issues with product quality or marketing strategies.

MEMAX US

MEMAX US had a sales volume of 5361.6 with a growth rate of 160.37%. Its average price is $9.77. The high growth rate might be attributed to factors like innovative marketing on TikTok, offering unique products, or meeting a specific niche demand in the medical supplies market.

IYDoaMea US Sport

IYDoaMea US Sport had a sales volume of 4631.12 and a growth rate of 65.68%. Its average price is $18.02. The growth could be due to effective marketing on TikTok, along with offering products that appeal to a specific target audience, perhaps related to sports and medical supplies.

Summary

The medical supplies market on TikTok U.S. during the week of 2025/01/12 - 2025/01/18 was highly dynamic. Key factors influencing the market performance of these best-selling stores include price, product quality, marketing strategies on TikTok, and the ability to meet specific consumer demands. For industry practitioners, it is recommended to closely monitor these factors. Stores with high growth rates like SPOVEN and AUVON can serve as examples of effective marketing and affordability. On the other hand, stores facing declines like Mollitles need to reevaluate their strategies, perhaps by focusing on improving product quality, adjusting prices, or enhancing their marketing efforts on TikTok to regain competitiveness in this vibrant market.