TikTok U.S. Sports Collectibles Market Analysis
Introduction
The data presented here focuses on the Sports Collectibles category within the TikTok U.S. market for the week spanning from 01/12 - 01/18, 2025. The source of this data is Gloda, which provides valuable insights into the performance of various stores dealing with sports collectibles. Understanding this data is crucial for both consumers who are interested in these collectibles and the market players aiming to optimize their strategies.
Analysis and Conclusions
Data Overview
The chart data showcases a diverse range of performance metrics among the best-selling stores in the Sports Collectibles category on TikTok U.S. during the specified week. Sales figures vary significantly, with some stores achieving high numbers while others have relatively lower sales. For instance, BS Collectibles had sales of 3.09万, while BreaksGPT had sales of 5385. Growth trends also differ widely. Some stores experienced substantial growth, like Qcbripnship with a growth rate of 533.33%, while others, such as BreaksGPT, had a decline of 35.28%. The price ranges of the products sold in these stores also vary, from $18.16 in GSS Breaks to $280.68 in Qcbripnship.
Detailed Analysis
BS Collectibles
BS Collectibles had a sales volume of 3.09万 during the week. It showed a growth rate of 14.05%. With 606 interactions presumably views, likes, etc., 17 orders, 5 referrals, and 0 returns, it seems to have a stable customer base. The average price of its products was $50.93, and it contributed 17.98% to the overall market value of 7495300050275044162. The growth could potentially be attributed to effective marketing strategies on TikTok, appealing product offerings, or a combination of both.
Qcbripnship
Qcbripnship had an impressive growth rate of 533.33% with sales of 2.47万. It had 88 interactions, 23 orders, 3 referrals, and 0 returns. The average price of its products was $280.68, which is relatively high compared to some other stores. This high price point might indicate that it offers premium or rare sports collectibles. The significant growth could be due to a recent viral trend related to its products on TikTok, attracting a large number of new customers.
Jennifer's Choiceee
Jennifer's Choiceee had sales of 1.5万 with a 0% growth rate. It had 162 interactions, 1 order, 1 referral, and 0 returns. The average price of its products was $92.62. The static growth rate might suggest that it has a niche customer base that remains relatively consistent. It could potentially focus on maintaining its existing customer relationships and improving its product visibility on TikTok to boost sales.
David Godwin
David Godwin had sales of 1.19万 and a remarkable growth rate of 534.28%. With 334 interactions, 105 orders, 16 referrals, and 2 returns, it shows a high level of customer engagement. The average price of its products was $35.56. The growth could be attributed to a combination of factors such as aggressive marketing on TikTok, offering unique sports collectibles, and providing excellent customer service.
GSS Breaks
GSS Breaks had sales of 6445.94 with a growth rate of 203.18%. It had 355 interactions, 19 orders, 3 referrals, and 1 return. The average price of its products was $18.16. The growth might be due to its competitive pricing strategy, attracting price-sensitive customers on TikTok, along with effective promotion of its sports collectibles.
Offical Butterbean Merch
Offical Butterbean Merch had sales of 6353.5 with a growth rate of 117.96%. It had 122 interactions, 15 orders, 10 referrals, and 0 returns. The average price of its products was $52.08. The growth could be a result of leveraging the popularity of the Butterbean brand on TikTok, along with targeted marketing efforts towards sports collectibles enthusiasts.
BreaksGPT
BreaksGPT had a decline in sales with a -35.28% growth rate and sales of 5385. It had 79 interactions, 92 orders, 5 referrals, and 0 returns. The average price of its products was $68.16. The decline could be due to various factors such as increased competition, ineffective marketing strategies, or a change in consumer preferences away from its product offerings.
LV Authentics
LV Authentics had sales of 4462.92 with a growth rate of 166.01%. It had 131 interactions, 8 orders, 3 referrals, and 0 returns. The average price of its products was $34.07. The growth might be attributed to its focus on authentic sports collectibles, which could be highly valued by customers on TikTok, along with effective promotion of its products.
MAGUY AMAINshop
MAGUY AMAINshop had sales of 3858.25 with a 0% growth rate. It had 112 interactions, 1 order, 1 referral, and 1 return. The average price of its products was $34.45. Similar to Jennifer's Choiceee, it might have a niche customer base that requires targeted marketing efforts to expand and increase sales on TikTok.
Big.wade.rips
Big.wade.rips had sales of 3781.83 with a 1% growth rate. It had 106 interactions, 5 orders, 2 referrals, and 0 returns. The average price of its products was $35.68. The modest growth could be due to consistent marketing efforts on TikTok and maintaining a steady supply of appealing sports collectibles.
Summary
In conclusion, the Sports Collectibles market on TikTok U.S. during the week of 01/12 - 01/18, 2025, showed a diverse range of performance among the best-selling stores. Key factors influencing market performance include effective marketing strategies on TikTok, product quality and uniqueness, pricing, and customer service. For industry practitioners, it is recommended to focus on leveraging TikTok's platform to increase product visibility, understand and adapt to changing consumer preferences, and continuously improve customer experience to stay competitive in this dynamic market.
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