Introduction

The data presented here focuses on the Trading Cards & Accessories category on TikTok U.S. during the week of 2025/01/12 - 2025/01/18. The source of this data is Gloda, which provides valuable insights into the market trends and performance of various products within this specific category. This data is significant for both consumers, as it helps them identify popular and trending products, and for the market, as it showcases the growth and potential of different offerings.

Analysis and Conclusions

Data Overview

The chart data reveals a diverse range of trading cards and accessories with varying sales figures, growth trends, and price ranges. For instance, the sold count of different products varies widely, from as low as 221 Paldean Fates Pokemon Booster Pack LIVE to as high as 900 1 panini 2021 donruss pack PICK YOUR TEAM NFL THE REAL AUTOGRAPH MEMROBILIA. The GMV Gross Merchandise Volume also shows significant differences, with some products like Ten Jersey Boy PYT - Sports Trading Card reaching a GMV of 4.24万, while others like Obsidian Flames Pokemon Booster Pack have a much lower GMV of 2215.56. The growth rates, measured by GMV QoQ Quarter on Quarter, also vary, with some products experiencing extremely high growth such as Pokémon Trade Pack - Collectible Cards Bundle with a 173.2% growth rate, while others have more moderate growth like Paldean Fates Pokemon Booster Pack LIVE with a 58.81% growth rate.

Detailed Analysis

Pokémon Trade Pack - Collectible Cards Bundle

This product had a sold count of 735 and a GMV of 1.03万 with an impressive 173.2% growth rate. The high growth rate could potentially be attributed to the continued popularity of the Pokémon franchise. Fans of the series are always eager to get their hands on new collectible card bundles, and this particular pack might have offered unique cards or a good value proposition that attracted buyers in large numbers during this week.

Mixed NFL memorabilia PYD

With a sold count of 745 and a GMV of 2.09万 and a 150% growth rate, the Mixed NFL memorabilia PYD also showed strong performance. The NFL has a huge fan base in the U.S., and collectible memorabilia related to the sport is always in demand. This product might have had a combination of popular players' items or unique pieces that drove its sales and growth during the week.

Ten Jersey Boy PYT - Sports Trading Card

Having a sold count of 680 and a GMV of 4.24万 with a 133.13% growth rate, this sports trading card clearly had a great week. The appeal of this card could be due to the player or team it represents, or perhaps it had some special features or autographs that made it highly desirable among collectors.

Summary

Overall, the Trading Cards & Accessories industry on TikTok U.S. during this week of 2025/01/12 - 2025/01/18 showed a vibrant and growing market. Key factors influencing the market performance include the popularity of the franchises such as Pokémon and NFL, the uniqueness of the products like autographed or special edition cards, and the value proposition offered to consumers. For industry practitioners, it would be advisable to focus on promoting products that have a strong connection to popular franchises, offer something unique or exclusive, and provide good value for money. This could help capture the attention of consumers and drive further growth in this exciting market segment.