Introduction

The data presented here focuses on the Dog & Cat Grooming category on TikTok US for the week of 2025/01/12 - 2025/01/18. The source of this data is not clearly specified other than being related to the TikTok US market analytics. This data is of significant importance as it provides insights into what products are gaining popularity among consumers in the US market, which in turn can help both consumers make informed choices and businesses strategize their marketing and production efforts.

Analysis and Conclusions

Data Overview

The chart data showcases a diverse range of dog and cat grooming products. In terms of sales, the numbers vary significantly. For instance, the Garfeel Daddy Pet Grooming Glove Wipes had a sold count of 1168, while the SleekEZ Cat Brush for Shedding & Grooming had a sold count of 311. The growth trends also differ widely. The Garfeel Daddy Pet Grooming Glove Wipes had a remarkable GMV QoQ growth of 220.64%, whereas the LMVVC pet grooming kit with vacuum for dogs and cats had a relatively lower growth rate of 7.89%. The price ranges of these products are also diverse, with some having higher GMV values like the Geoorood Dog Grooming Vacuum with a GMV of 8.23万, while others like the 50pcs Pet Dental Cleaning Finger Wipes had a GMV of 4471.04.

Detailed Analysis

Garfeel Daddy Pet Grooming Glove Wipes

This product had a sold count of 1168 and a GMV QoQ growth of 220.64%. Its success could be attributed to several factors. Firstly, the convenience it offers with easy and quick cleaning and deodorizing for all pets might be a major draw for pet owners. Additionally, the fact that it comes in a pack of 6PCS and can nourish the fur of dogs and cats makes it an attractive option. It seems to be meeting the consumer demand for a hassle-free grooming solution that can take care of multiple aspects of pet grooming.

Geoorood Dog Grooming Vacuum

The Geoorood Dog Grooming Vacuum with 13000Pa Vacuum Suction Power and a 2.5L Dust Collection Reservoir had a sold count of 672 and a GMV QoQ growth of 130.6%. The professional features of this pet grooming kit, such as the high suction power and large dust collection reservoir, along with its low noise design, likely contribute to its popularity. Pet owners are probably attracted to the idea of a powerful and efficient grooming tool that doesn't create too much noise, making the grooming process more pleasant for both the pet and the owner.

50pcs Pet Dental Cleaning Finger Wipes

With a sold count of 448 and a GMV QoQ growth of 76.38%, these finger wipes offer a unique solution for pet dental care. The coconut milk flavor and double-sided design might be appealing to pet owners. As pet dental health is becoming an increasingly important aspect of overall pet care, products like these that target a specific need in the grooming process are likely to see growth. However, compared to some of the other products, its growth rate might be limited by factors such as competition from other dental care products or the fact that some pet owners may not be as aware of the importance of regular dental cleaning for their pets.

Summary

The dog & cat grooming industry on TikTok US, as seen from the data of the week 2025/01/12 - 2025/01/18, is a vibrant and growing market. Key factors influencing the market performance include the convenience and functionality of the products, as well as their ability to target specific grooming needs of pets. For industry practitioners, it would be advisable to focus on product innovation to offer more convenient and effective grooming solutions. Additionally, highlighting the unique features and benefits of products through effective marketing on TikTok can help increase their visibility and drive sales. Understanding the consumer demand for different aspects of pet grooming, such as dental care, fur cleaning, and nail trimming, and tailoring products accordingly can also lead to better market penetration and growth.