On the TikTok platform, it's crucial for new merchants to understand the rules and content during the evaluation period. Here is a detailed analysis of the TikTok new hand evaluation period to help merchants get through this stage smoothly.

I. Overview of the Evaluation Period

For new stores (with corporate entities), the daily order limit during the evaluation period is 200 orders. This limit is designed to help new merchants gradually become familiar with the platform's operation rules and ensure service quality. Merchants can view the progress of the evaluation period on the right side of the store home page to keep track of their operation status in a timely manner.

II. New Hand Village Rules

The New Hand Village Rules detail the behavior standards for merchants during the evaluation period. Merchants are required to comply with various platform policies, including requirements in aspects such as product quality, logistics distribution, and customer service. Specific rules can be referred to by the link provided by TikTok official, and merchants should read them carefully to ensure their operations meet the regulations.

III. Purpose of the Evaluation Period

The main purpose of the evaluation period is to help new merchants gradually adapt to the platform's operation environment and improve service quality. By limiting the number of orders, merchants can better manage inventory, logistics, and customer service to avoid adverse consequences caused by poor operation. At the same time, the platform also hopes to screen out high-quality merchants through this stage of evaluation to provide users with a better shopping experience.

IV. Restrictions during the Evaluation Period

In addition to the daily order limit, merchants also need to pay attention to other related restrictions during the evaluation period. For example, merchants may not be able to enjoy some advanced functions or promotional activities. These restrictions are aimed at ensuring that new merchants can focus on basic operations and gradually improve their capabilities.

V. How to View the Progress of the Evaluation Period

Merchants can view the progress of the evaluation period on the right side of the store home page. This function provides real-time operation data and feedback to help merchants understand their operation status. Merchants should regularly check this information and adjust their operation strategies in a timely manner to ensure a smooth pass through the evaluation period.

VI. Optimization Strategies

To successfully pass the evaluation period, merchants can adopt the following optimization strategies:

1. Improve product quality

Ensure that the products sold meet the platform's quality standards to avoid returns or complaints due to quality issues.

2. Optimize logistics distribution

Choose reliable logistics partners to ensure that products can be delivered to customers in a timely manner.

3. Strengthen customer service

Respond to customer inquiries and complaints in a timely manner to provide a high-quality customer service experience.

4. Learn platform rules

Regularly participate in training courses provided by the platform to understand the latest policy and rule changes.

The TikTok new hand evaluation period is an important stage for merchants to become familiar with the platform's operation rules and improve service quality. By understanding and complying with the relevant rules, merchants can smoothly pass the evaluation period and start a successful journey on the TikTok platform. Hope the above content can provide valuable guidance for merchants and help them achieve better results on the TikTok platform.

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