In the wave of cross - border e - commerce, TikTok Shop has become the platform of choice for many merchants with its vast user base and innovative marketing models. However, as market competition intensifies, logistics timeliness has become a crucial factor affecting user experience and merchant reputation. In 2025, TikTok has put forward more stringent requirements for self - fulfillment shipping time. Merchants must accurately grasp every time node to ensure orders are delivered on time. This article will provide a detailed analysis of TikTok's self - fulfillment shipping time requirements to help you stand out on TikTok Shop.

 1. Self - Fulfillment Shipping Time Requirements

 1.1 Tracking Number Upload Time Limit

Day 1: Within the first working day after the order is paid, merchants must upload the tracking number and update the order status to "To Ship Awaiting Collection". This operation is not subject to SLA (Service - Level Agreement) assessment, but it is the foundation for the subsequent logistics process. Timely uploading of the tracking number can not only enhance the user's shopping experience but also provide data support for subsequent logistics tracking.

 1.2 Parcel Entry into Final - Mile Warehouse Time Limit

Day 3: Within the third working day after the order is paid, the parcel must enter the final - mile warehouse and complete the scan, at which point the order status becomes "In Transit". This link begins to be subject to SLA assessment. If the time limit is exceeded, the order will be regarded as delayed fulfillment. Merchants need to ensure the efficient operation of logistics partners to avoid affecting the store's reputation due to delayed fulfillment.

 2. Final - Mile Logistics Providers Recognizable by TikTok Shop

TikTok Shop supports a variety of final - mile logistics providers. Merchants need to choose logistics providers that TikTok can recognize to ensure real - time updates and tracking of order status. For the specific list of logistics providers, you can refer to the official TikTok Shop documentation or contact platform customer service for the latest information. Choosing the right logistics provider can not only improve logistics efficiency but also reduce customer complaints caused by logistics issues.

 3. Suggestions for Optimizing Self - Fulfillment Process

 Choose a reliable logistics partner: Cooperate with reputable logistics providers to ensure parcels are delivered on time.

 Upload tracking numbers in a timely manner: After the order is paid, upload the tracking number as soon as possible to avoid order exceptions caused by delayed upload.

 Monitor logistics status: Regularly check the order status and deal with abnormal situations in a timely manner to ensure the smooth progress of the logistics process.

 Improve customer communication: During the logistics process, communicate with customers in a timely manner and provide parcel tracking information to enhance customer satisfaction.

Logistics timeliness is one of the keys to the success of cross - border e - commerce. In 2025, TikTok's requirements for self - fulfillment shipping time are more stringent. Merchants must strictly follow every time node, optimize logistics processes, and enhance customer experience. By choosing reliable logistics partners, uploading tracking numbers in a timely manner, and monitoring logistics status, merchants can establish a good reputation on TikTok Shop and win the trust and support of more customers. Mastering these points will enable your TikTok Shop store to stand out in the fierce market competition and achieve continuous business growth.

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